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For Immediate Release

The Makers of Schmutzerland Create Cherry Blossom Jewelry & Packaging for the U.S. Capitol Visitors Center.

Custom Jewelry designs celebrate cherry blossoms and the U.S. Capitol Architecture

"Satisfy Your Inner Tchotchke"

Nutley, NJ,March 19, 2015The U.S. Capitol Visitors Center, asked the makers of Schmutzerland to come up with a custom design, featuring an artful image depicting the majestic dome of the U.S. Capitol framed by cherry blossoms. In addition to designing the jewelry, Schmutzerland’s designers also created the special packaging, that enhances the jewelry, as well as making the pieces collectable keepsakes of a visit to one of the nation’s most iconic buildings.

Meeting the challenges presented by the federal governments requirements, that all components be domestically sourced, Schmutzerland had the glass cabochons hand made by the artisanal glassmakers at 413 Glassworks in Chesire, MA. The settings were made by Becky Nunn Design in Port Townsend, WA.

“It was quite an under taking managing this project”, said David Rubin, the company’s manager of operations and marketing. “Coordinating the artisans, to meet the specs of this project, required precise communication to fit the designs we created. It took patience and painstaking accuracy, but we got the U.S. Capitol Visitors Center the look and feel they wanted.

By having the ability to design the packaging in house, the company, which also designs and makes the Fauxhemian, SmashCaps and Charm Farm lines, makes custom packaging a more cost effective operation. “By not having to go to outside design firms for services, we pass the savings on to our clients” says Bonnie Berish, the company’s art director.

The U.S. Capitol line consists of a large necklace, a small necklace, earrings and cuff links. All of the pieces are sterling silver plated cast settings, with handmade glass cabochons, which have a classic design and substantial feel.

Custom Design
Schmutzerland has made custom lines for such groups as Zulily, Pennsylvania Ballet, The Mystic Seaport Museum, the National Archive, Modcloth, the Cowgirl Museum and Hall of Fame, Billy Bob’s Texas, Hudson News, Temple University, Georgetown University Women’s Soccer team and many other institutions, retailers and private groups.

Private Labeling Options Additionally,
Schmutzerland’s designers have the ability to customize labeling to feature the retailer or organization on the packaging or create a totally original packaging solution that is made exclusively for the client. By using custom packaging, retailers can enhance brand awareness in their stores.

           Tchotch•ke: noun informal 1. A small object that is decorative rather than strictly functional; a trinket 2. A pretty girl (American Oxford Dictionary)

 About Schmutzerland
A truly inspiring story of innovation and reinvention, Schmutzerland is a family owned business started in 2008. Beginning as a web based company, the business now has retailers from Brooklyn to Barcelona, selling imaginative image based jewelry. Drawing on a background from a successful career as a graphic designer, Bonnie Berish, principal designer and art director, along with her daughter Lauren, have taken the best of the image collection that she has assembled over the years and created a line of image based fashion jewelry. Schmutzerland has been worn by Tracey Ullman in her hit SHOWTIME series “State of the Union,” written about in major fashion and lifestyle publications and blogs, along with a healthy viral buzz created by satisfied customers blogging, posting on Facebook and Tweeting.

Vintage Montclair Street Scene Print by Schmutzerland
Large Necklace on Custom Designed Card

Vintage Downtown Montclair Necklace By Schmutzerland
Earrings on Custom Designed Card

For more info:
Schmutzerland Website:

Download Wholesale Catalog

High Resolution Images Available Upon Request

Press Contact:
Dave Rubin


Dave Rubin
7 Cathedral Ave.
Nutley, NJ 07110


30x40mm Oval Brooch Park Scene
38mm Round Sterling Silver Plate Necklace

30x40mm Necklace on Custom Labeled Card
24.5mm Round Sterling Silver Plate Necklace

5"x7" Canvas Print Vintage Firemen
18mm Sterling Silver Plate Earrings

5"x7" Canvas Print Vintage Firemen
17mm Glass Cabochon Cuff links in Sterling Silver Plate

High Resolution Images Available Upon Request


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