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For Immediate Release


Schmutzerland, The Image based Jewelry Specialists, Has Its Abraham Lincoln Brooch As A Prominent Accessory in Jack Daniels Poster Documentary

"Satisfy Your Inner Tchotche"
Abraham Lincoln featured in Yee Haw Industries Poster Documentary for the making of Jack Daniels letterpress posters.


Nutley, NJ, October 1, 2011 – Schmutzerland, the image based jewelry specialists, own Abraham Lincoln image jewelry, has a new feather in its' cap, or should we say brooch. In a recent documentary, showing the making of a series of Jack Daniel's letterpress posters, featuring the artistry of Knoxville, TN based letterpress company Yee Haw Industries, Schmutzerland's Abraham Lincoln Brooch gets primetime billing in the hat of owner/artist Kevin Bradley, The vintage look of Schmutzerland's designs add the perfect touch to cap off the handmade quality the film portrays

While it's not a speaking role, Abe does lend a certain atmosphere to the film and fits in perfectly with the hand hewn quality of Yee Haw Industries vintage letterpress facility. The Schmutzerland Abraham Lincoln jewelry is part of their "Nostalgia & Curios Collection" and comes in Necklaces, Brooches, Earrings and Rings. Cufflinks can also be ordered on request.

This is not the first time Schmutzerland's Abraham Lincoln has been in the public eye. In March 2010 Schmutzerland's Abraham Lincoln was featured in a necklace worn by Tracey Ullman as she portrayed Megan McCain in her hit Showtime TV series "State of The Union."

The Schmutzerland line also features images from Victorian engravings, famous faces, animals, geography and geometry to nostalgic themes, so there is a little something for everyone’s liking. The whimsical nature of Schmutzerland’s designs promotes its appeal to a broad spectrum of clientele, who find they are great pieces to wear, whether they are dressing up or dressing down.

Tchotch•ke: noun informal 1. A small object that is decorative rather than strictly functional; a trinket 2. A pretty girl (American Oxford Dictionary)

A truly inspiring story of innovation and reinvention, Schmutzerland is a family owned business started in 2008. Beginning as a web based company, the business now has retailers from Brooklyn to Barcelona, selling imaginative image based jewelry. Drawing on a background from a successful career as a graphic designer, Bonnie Berish, principal designer and art director, along with her daughter Lauren, have taken the best of the image collection that she has assembled over the years and created a line of image based fashion jewelry. Schmutzerland has been worn by Tracey Ulman in her hit Showtime series “State of the Union," written about in major fashion and lifestyle publications and blogs, along with a healthy viral buzz created by satisfied customers blogging, posting on Facebook and Tweeting.

For more info:

Abraham Lincoln Brooch

Abraham Lincoln Necklace

Abraham Lincoln on Tracy Ullman

Press Contact:
Dave Rubin


Dave Rubin
7 Cathedral Ave.
Nutley, NJ 07110


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