For Immediate Release
“All You Need is Love” from Schmutzerland available for Valentine’s Day and the NY NOW Show
Collection can be seen at Booth #8369 at NY NOW or order now for Valentine’s Day sales.
"Satisfy Your Inner Tchotchke"
Nutley, NJ, January 6, 2015 –
With Valentines Day fast approaching, Schmutzerland has released it’s new “All You Need is Love” collection. Featuring imagery that is perfect for Valentine’s day or any other time of the year for those who want to show their affection for that special someone
Available at wholesale pricing right now for retailers or visit them at booth #8369 February 1st – 4th at the NY NOW show in New York’s Javits Center
This collection features a wonderful collection of romantic sentiments in charm bracelets, necklaces and earrings. The images focus on nostalgic imagery from winged cherubs to the classic sweet heart candy, grouped with gold plated charms and a red heart bead
Creative director and designer, Bonnie Berish agrees, “After doing a little research and talking to a lot of romantic types, we came up with this collection. We feel it will be a great new addition to our collections and add a nice bit of variety to our retailers offerings.”
In addition to designing the jewelry line, the makers of Schmutzerland can also create the custom packaging for customers that would like the line branded for their establishments.
Custom Design
Schmutzerland has made custom lines for such groups as Zulily, Pennsylvania Ballet, The Mystic Seaport Museum, the National Archive, Modcloth, the Cowgirl Museum and Hall of Fame, Billy Bob’s Texas, Hudson News, Temple University, Georgetown University Women’s Soccer team and many other institutions, retailers and private groups.
Private Labeling Options Available
Additionally, Schmutzerland’s designers have the ability to customize labeling to feature the retailer or organization on the packaging or create a totally original packaging solution that is made exclusively for the client. By using custom packaging, retailers can enhance brand awareness in their stores.
Schmutzerland has made custom lines for such groups as the Pennsylvania Ballet, The Mystic Seaport Museum, the National Archive, the Cowgirl Museum and Hall of Fame, Billy Bob’s Texas, Hudson News, Temple University, Duke University Women’s Soccer team and many other institutions, retailers and private groups.
New Product Lines
The makers of Schmutzerland will also be bringing back two new original lines, that were introduced at February NY NOW Show; the value priced SmashCaps, which features fun images in compressed bottle caps and the fashion forward Fauxhemian, which uses sterling silver plate cast setting and glass cabochons. For these new lines, Bonnie Berish designed the brand identities, packaging; designed monograms and hand picked the images and the settings.
Schmutzerland offers their jewelry in Necklaces, Oval and Round Earrings, Cocktail Rings, Petite Rings, Brooches, Cuff Links, Charm Bracelets, Charm Necklaces and Hair Pins in a variety of sizes and setting styles.
Tchotch•ke: noun informal 1. A small object that is decorative rather than strictly functional; a trinket 2. A pretty girl (American Oxford Dictionary)
About Schmutzerland
A truly inspiring story of innovation and reinvention, Schmutzerland is a family owned business started in 2008. Beginning as a web based company, the business now has retailers from Brooklyn to Barcelona, selling imaginative image based jewelry. Drawing on a background from a successful career as a graphic designer, Bonnie Berish, principal designer and art director, along with her daughter Lauren, have taken the best of the image collection that she has assembled over the years and created a line of image based fashion jewelry. Schmutzerland has been worn by Tracey Ullman in her hit SHOWTIME series “State of the Union,” written about in major fashion and lifestyle publications and blogs, along with a healthy viral buzz created by satisfied customers blogging, posting on Facebook and Tweeting.
For more info:
"All You Need is Love" Collection:
http://schmutzerland.com/collections_10/love/love_1.html
Schmutzerland Jewelry:
http://schmutzerland.com
Fauxhemian:
http://schmutzerland.com/collections_10/fauxhemian/index.html
SmashCaps:
http://schmutzerland.com/collections_10/smashCaps/smashCaps.html
Complete Schmutzerland Wholesale Catalog (PDF)
Including Fauxhemian & SmashCaps
Press Contact:
Dave Rubin
drubin@schmutzerland.com
973.284.1240 |
