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For Immediate Release


Schmutzerland at NY NOW Booth Number 8369,
February 2nd - 6th, 2013 In The Jacob K. Javits Center, NY

Pre-Show Special Available Now 10% off all orders over $300
Private labeling and custom design services will be available.

"Satisfy Your Inner Tchotchke"

Nutley, NJ, January 6, 2014Schmutzerland has officially announced that it will be located at Booth Number 8369 in the Lifestyle section of the NY NOW show at the Jacob K. Javits Convention Center in New York City, February 2nd - 6th. The Lifestyle section is located in Level 1 in the center.

To help retailers that cannot make the show Schmutzerland is offering a pre-show special of 10% off all orders over $300.00

Along with all of the great image based jewelry that Schmutzerland customers have come to expect, there will be some new surprises and new designs available. The newly introduced Fauxhemian line will have an expanded offering for a more high end, fashion forward look and the value priced resin flower line and other goodies will be on hand as well.

Private labeling and custom design service is also available.
With lower minimums, it is now possible to have Schmutzerland create your own private label line. You can use existing images from the Schmutzerland catalog or discuss your image ideas with Schmutzerland's expert design staff. Email or call 973.284.1240 for more information.

Bonnie Berish, Schmutzerland's creative director says. "After doing 6 shows in the New York's Newest section, we are very excited to be in the main show." She continues, "I believe this will give us exposure to a much larger audience and we will be introduced to some retailers that have not seen us before."

Schmutzerland offers their jewelry in a variety of settings including, 30x40mm Oval Deluxe Necklaces, 25mm Round Necklaces, oval and round earrings, Cocktail Rings, Petite Rings, Brooches, Cuff Links and Hair Pins.

           Tchotch•ke: noun informal 1. A small object that is decorative rather than strictly functional; a trinket 2. A pretty girl (American Oxford Dictionary)

 About Schmutzerland
A truly inspiring story of innovation and reinvention, Schmutzerland is a family owned business started in 2008. Beginning as a web based company, the business now has retailers from Brooklyn to Barcelona, selling imaginative image based jewelry. Drawing on a background from a successful career as a graphic designer, Bonnie Berish, principal designer and art director, along with her daughter Lauren, have taken the best of the image collection that she has assembled over the years and created a line of image based fashion jewelry. Schmutzerland has been worn by Tracey Ullman in her hit SHOWTIME series “State of the Union,” written about in major fashion and lifestyle publications and blogs, along with a healthy viral buzz created by satisfied customers blogging, posting on Facebook and Tweeting.

For more info:

The Famous Faces Collection

The Fauxhemian Line

The Typo Collection

The Geography Collection

Press Contact:
Dave Rubin


Dave Rubin
7 Cathedral Ave.
Nutley, NJ 07110


Annie Oakley Deluxe Necklace
Annie Oakley Necklace From the Famous Faces Collection

Fauxhemian Black Zig Zag Sterling Silver 20mm Necklace
Fauxhemian Black Zig Zag 30mm Round Sterling Silver Necklace

Fauxhemian Blue Swiss Cross 22mm Sterling Silver Necklace
Fauxhemian Blue Swiss Cross 22mm Sterling Silver Necklace

? (question) ! (authority) black earrings
Question (?) Authority(!) Earrings from The Typos Collection

Paris Map Ring
Paris Map Cocktail Ring From The Geography Collection

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